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Will Streaming Ads Take Over For Social Media In 2021?

Streaming Ads Take Over Social Media – Digital marketing comes down to two primary areas, search and social. Yes, there are other services and platforms that allow you to market to consumers and encourage them to shop with your business. However, over 80% of online sales are generated from some involvement in ads and content being delivered based on social media targeting capabilities or search activity. However, the landscape has begun to shift and many are wondering what option will take up the reigns moving forward.   

Remember, social media sites like Facebook and search engines like Google are not going anywhere. However, because of increase in competition, higher cost per click and acquisition, an increase in the demand for content and people to manage these marketing efforts, these platforms are no longer the most popular options for thousands of businesses who are looking for new ways to reach consumers.

That’s where streaming ads may be taking over. Streaming ads are commercials but not like the ones we’re used to. You have typical commercials, text ads, static images and interactive videos, all of which can be used to advertise to consumers on their favorite streaming platforms.

Streaming Ads take over
Will Streaming Ads Take Over For Social Media In 2021

The content has become so useful that many businesses use it on other platforms like Google and Facebook. Moving forward, we should expect to see an increase in the use of streaming ads which allow for better targeting and tracking that traditional television. Video production jobs and agencies are becoming more popular as this skill set is quickly becoming one of the most important in any digital marketing campaign.

As businesses look for ways to minimize advertising budgets while still reaching consumers, streaming commercials seems like the best and most obvious option. Streaming services are not going anywhere and 2020 only increased their demand as the pandemic forced millions of people to stay home and watch shows and movies on their favorite platforms. If you’re business has not taken a serious look at the potential of streaming tv ads you easily could be missing out on a very powerful and useful option. 

8 thoughts on “Will Streaming Ads Take Over For Social Media In 2021?”

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